August 3, 2025

McLaren 2017 MSO 720S: A Masterclass in Automotive Customization

When McLaren unveiled the 720S in 2017, the automotive world stood still for a moment. It was a striking combination of aerodynamics, power, and futuristic styling. But what truly set the 720S apart from its competitors was not just its remarkable engineering—it was McLaren Special Operations (MSO), the brand’s bespoke division, that elevated the car to an art form. The 2017 McLaren MSO 720S is not just a supercar; it is a statement of individuality, precision, and technological brilliance.


The Soul of MSO

McLaren Special Operations was created for customers who wanted something beyond the standard offering. The MSO team provides enhancements that range from aesthetic tweaks to full-blown one-off creations. For the 720S, MSO showcased its full potential by offering a platform for absolute personalization. Whether it’s custom paint finishes, carbon fiber bodywork, or unique interior trims, the MSO 720S was created for those who seek exclusivity and artistic expression in their supercar.


Design Beyond the Ordinary

From the first glance, the MSO-tuned 720S is breathtaking. While the standard 720S already features a flowing, organic design inspired by the great white shark, MSO pushed the envelope with new carbon fiber elements, eye-catching color schemes, and tailored aerodynamic packages. One standout model, known as the MSO 720S Velocity, became the talk of car shows worldwide.

The Velocity featured a stunning dual-tone red paint finish: a rich Volcano Red in the front that gradually transitions into a deep Nerello Red toward the rear. Complemented with exposed carbon fiber components and gloss black accents, the MSO 720S became a rolling piece of automotive art. Even the wheels were customized—gloss black diamond-cut alloys wrapped in Pirelli P Zero tires, designed to perform and impress.


Carbon Fiber Everywhere

McLaren’s use of carbon fiber is already aggressive, but MSO took it several steps further. The entire Monocage II chassis of the 720S is made from carbon fiber, providing unmatched rigidity while keeping weight to a minimum. The MSO 720S can be fitted with a range of extra carbon parts including the front splitter, rear diffuser, mirror caps, and roof panel. The result? Enhanced downforce, improved aesthetics, and a track-focused personality for the road.


The Beast Within

Powering the MSO 720S is the same heart that beats in the standard version: a 4.0-liter twin-turbocharged V8 engine that produces a mind-bending 710 horsepower and 770 Nm of torque. It rockets from 0 to 100 km/h in just 2.9 seconds, and with a top speed of 341 km/h (212 mph), it’s one of the fastest production cars of its era.

MSO doesn’t alter the engine mechanically unless requested, but it allows for a more refined presentation. Custom-finished engine covers, performance exhausts with titanium options, and exclusive MSO badging can be fitted to give the engine bay a show-worthy appeal. It’s all about marrying performance with personalization.


Interior Luxury and Technology

Inside the MSO 720S, the cabin becomes a canvas for luxury and taste. MSO customers can choose from an array of leathers, Alcantara options, contrast stitching, and even custom embroidery. Whether it’s a minimalist, track-inspired interior or an opulent luxury lounge in motion, MSO can tailor every inch of the 720S cabin to the owner’s vision.

The driver-focused cockpit includes McLaren’s Folding Driver Display and the vertical infotainment screen, both of which look and feel futuristic. Even these can be customized with special colors and materials to match the theme of the car.


A Collector’s Dream

The MSO 720S is more than just a machine—it’s a collector’s dream. Each vehicle that passes through MSO’s hands becomes a one-off or limited-production work of engineering art. Its rarity, combined with the already legendary performance of the 720S, ensures that the MSO variants are highly sought after in both collector and enthusiast circles.

Furthermore, MSO editions like the Velocity have been displayed at prestigious shows like the Geneva Motor Show, highlighting McLaren’s commitment to craftsmanship, exclusivity, and design innovation.


Ownership Experience

Owning a McLaren MSO 720S isn’t just about having a fast car. It’s about being part of a culture that celebrates performance and individuality. McLaren’s customer service for MSO clients includes one-on-one design consultations, private previews, and a direct line to the engineers and designers who bring these visions to life.

Each MSO 720S comes with a level of exclusivity that few brands can match. For the enthusiast who wants more than just a car—who wants an experience, a story, and a signature—the MSO 720S delivers in every category.


Final Thoughts

The 2017 McLaren MSO 720S represents the pinnacle of what happens when performance meets personal expression. It’s a supercar that’s not just designed to be driven but to be remembered. With jaw-dropping styling, unmatched speed, and endless customization, the MSO 720S stands as a tribute to the idea that no two drivers are the same—and neither should their cars be.


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